Archive for : December, 2014

Annual Via Colori Street Painting Festival

Annual Via Colori Street Painting Festival
Benefitting the Center for Hearing and Speech

We got called to produce a 30 second spot for this great annual event that’s held on the streets around City Hall in Houston. We were glad to be involved. Fortunately, we connected with Jim Bratton to be our narrator. He donated his time to this worthy cause. All proceeds from the event go to the support the center, its clinics and school. Jim is a highly recognized professional voice talent known as the “voice that explains things.” We also edited a 15 second version of the spot that was posted to a local TV station’s web site.

You can see the 30 PSA here.

In this spot, we featured two young students from the school. It can be a real challenge working with children, but viewers love seeing kids just being themselves. People really tune into animals, as well.

At this year’s event, we shot HD video that will be edited into a short 5 minute program for the Center’s web site. Additionally, the footage can be archived for re-purposing which includes content for next year’s public service announcement and other marketing efforts.